Here we go again! I have become the resident Snapchat vs. Instagram researcher here at BIGfish (see blog post one and two) and every time a new feature is added, I lean more toward preferring Instagram. I know, I’m shocked too!
Marketing to the youngest generation has always been a challenge. According to GenZ, trends come and go so quickly, it’s hard for brands to catch on. So, what do teenagers find cool? I have no idea. But the people at Google are trying to crack the code to GenZ with their new report outlining the coolest trends, tech, and brands according to the world’s newest generation. Will this new data help public relations and marketing professionals reach this audience? Let’s dive in.
Between PR mishaps (looking at you, United), Tax Day freebies and news station scandals, you may have found your newsfeed pretty full over the past two weeks. If you feel like you missed out on any updates in the tech world, don’t panic; we’re back again with another roundup of all the tech trends and happenings to keep you in the know.
Buckle up everyone, because a lot went down in the tech world since we last checked in. From new Apple products (no, unfortunately, not the iPhone 8), to Google’s new side projects, to an extra helping hand from Alexa, there are plenty of things you may have missed over the past two weeks. Lucky for you, we’re back again with another round-up of all the tech trends and happenings so you won’t be left out of the conversation this weekend.
Can you believe we’ve already completed two full months in 2017?! The new year has brought new PR trends along with it. We’ve compiled a list of the top four trends that all public relations professionals should pay attention to this year.