Unless you live under a rock, you know that Mobile World Congress 2018 was last week. Of course, the BIGteam was at the event in Barcelona with some of our BIGclients, and believe it or not, not all the tech debuted at MWC was related to mobile devices. From new health wearables to AR glasses to connected credit cards, we have a lot to catch up on. Read on to see some of the coolest (and wackiest) things we saw at Mobile World Congress 2018.
How many times have you found an interesting brand only to look up the company on social media and be less than impressed with what you see? While we are all aware that social media is a must-have for companies in 2018, businesses are still trying to figure out how to use it to their advantage.With 58% of social media users following brands on their accounts, learning the dos and don’ts of these platforms is imperative to creating a positive customer experience. Not quite sure what those “don’ts” entail? Let’s take a closer look at 5 of the most common bad social media habits brands should break.
Per usual, it was a BIGweek in technology. We saw the world’s most powerful rocket launch into orbit, Apple cashed in on the smart speaker trend, a Nintendo video game favorite lives on, and unsurprisingly, people are still trying to regulate and understand cryptocurrency. Settle in and get caught up on the latest and greatest in BIGtech news.
The BIGteam is excited to have our new spring intern in the office this semester! Joining the team is Lauren Rodolakis, a junior at Boston University, whose love of PR is only matched by her love for her dog, Eddy. We are all excited to see the great work Lauren will turn out this semester. We had her answer a few questions about herself and her aspirations – read on to find out what she has to say!