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How to Craft a Pitch Reporters Will Want to Read

by Nicole McPherson

public relations writing

Pitching is an integral part of the PR profession, so it’s an essential craft to get right. The way you pitch reporters will determine whether your story is a hit or gets sent straight to the spam folder. Take a look at some of our tried and true pitching tips for PR professionals!

 

BIGnews in the Tech World

by Anna McGeady

public relations, social media

As the world keeps spinning, the news keeps coming. Here are some of the more interesting stories that caught our eyes these past few weeks!  

How to Overcome Negative Press

by Shylene Radinsky

public relations

No matter how committed a company is to keeping a good reputation, it is important to have a plan in place in case negative press should emerge. Whether it is something small and easily manageable, or a crisis that could threaten the survival of your company, here are some steps to take to ensure your company gets back into good standing.  

BIGnews in the Tech World

by Anna Dow

public relations social media technology twitter

It’s finally fall and that means CES preparations and holiday gift guide outreach is well underway here at the BIGoffice! The past couple of weeks have been jam packed with tech news, including Apple’s special event, Elon Musk’s SpaceX announcement and Amazon’s surprise hardware event. Settle in with your favorite fall inspired Starbucks drink and catch up on everything you may have missed.  

Meet Our Fall BIGinterns, Nicole and Shylene!

by Meghan Gabel

our team

Fall and back to school are officially here, and we are excited to welcome our two new interns to the BIGteam! Read on to learn more about these aspiring PR pros and why they’re excited to get started at BIGfish.  

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