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Showing posts tagged with: Olympics
Boston Olympics 2024

#Boston2024: What can be done to change public opinion regarding the Olympics?

by Anna Dow

boston public relations social media twitter

During the past few months, the possibility of Boston hosting the 2024 Summer Olympics has made many locals uneasy. Just last week, over 300 people came out to Suffolk University Law School to discuss the 2024 Olympic bid. While the Olympics can be a source of pride for a country and city, most Bostonians believe the money that would be invested in building stadiums and hotels for the games would be better off put towards improving housing, hospitals, and schools in the area. WBUR recently surveyed 507 people and found that 55% of Bostonians support the city bidding for the games. However, if public funds are used, that number drops to 39%. If that’s not enough evidence, a simple search on Google or Twitter shows how public support of #Boston2024 is scarce.  

President David Gerzof Richard Predicts Aly Raisman’s Endorsement Potentials

by BIGfish

news archive

Needham gymnast Aly Raisman won two more Olympic medals in London yesterday: gold in the floor exercise and bronze on the balance beam. BIGfish President David Gerzof Richard took a cue from former Olympic gymnasts Nastia Luikin and Shawn Johnson to predict the types of endorsements Raisman's performance may garner. Click the photo above or here to read more.

President David Gerzof Richard on Olympic Endorsement Deals

by BIGfish

news archive

President David Gerzof Richard appeared on New England Cable News this morning to discuss endorsement deals for Olympic athletes. From Needham gymnast Aly Raisman to the most decorated Olympian of all time, Michael Phelps, what exactly makes an athlete marketable? According to David, there's more to it than simply the number (or color) of medals. Click the photo or here to watch the video.

President David Gerzof Richard Comments on Local Olympian Aly Raisman

by BIGfish

news archive

President David Gerzof Richard notes that Needham gymnast Aly Raisman's Olympic debut will likely lead to "oodles of endorsements." As team captain, Raisman will lead the US women in Tuesday's team finals. To read the whole article click the photo above or click here.

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