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Viewing posts categorised under: Social media

BIGnews in the Tech World

by Anna Dow

social media technology

What better way to welcome spring than with Boston’s fourth Nor’easter of the winter and some fresh tech news? Grab some hot chocolate and get ready to catch up on all the BIGnews from the past two weeks.  

What Makes Content Go Viral?

by Anna McGeady

branding facebook public relations public relations, social media social media successes twitter video

From the ALS Ice Bucket Challenge to Chewbacca Mom, we’re all familiar with “viral content.” These are the posts that get people talking, make people react, and ultimately go down in internet history. But what is it that makes something “go viral?” Why do some posts inspire us to share and discuss more than others? We’re taking a look at some of the defining characteristics of virality and how brands can leverage these techniques to create more successful content.  

BIGnews in the Tech World

by Abbey Treamer

public relations social media technology

Whether you’ve been busy with Valentine’s Day plans or Super Bowl bets, this short month of February seemed to fly by. Luckily, the BIGfish team is here to catch you up with the latest (and greatest!) tech news from the past two weeks.  

Opinion: The Problem With 280 Character Tweets

by Anna McGeady

public relations social media twitter writing

In the spirit of giving things a fair shot, I wanted to live with Twitter’s 280 character limit increase for a few weeks before weighing in on the discussion. “Let’s see how it goes,” I said, “I don't want to jump to any conclusions.” But now, after more than a month of scrolling past lengthy tweets, it's time to acknowledge the problem with 280 characters.   

BIGnews in the Tech World

by Abbey Treamer

consumer electronics social media technology

The holiday season is officially here! While you are busy preparing for the holidays, the BIGteam is here to keep you updated on all your favorite tech news. So pour yourself some eggnog, turn on the  Christmas tree lights and catch up on the latest news in the tech world from the past two weeks.  

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