Ah, rebranding. It can be an amazing tool, especially for companies that have been around for decades and need a little refreshing. On the other hand, rebranding can also become a company’s biggest pain in the butt. Although there are plenty of examples of successful rebranding, there are so many more examples of it going horribly wrong. Here are a few rebrands that we love to hate.
Clutch, a B2B research and review firm that identifies top service and software companies in the technology and marketing industries, today announced that BIGfish was named a Top PR Firm of 2015. The research is based on over a dozen quantitative and qualitative factors, including company experience, client list, industry recognition, client reviews, and market presence. Check out our complete company profile on Clutch here: https://clutch.co/profile/bigfish-communications. Other firms recognized by Clutch include: Bateman Group, Marketing Maven, Pinkston Group, EMSI Public Relations, TrizCom PR, Blanc and Otus, Taylor & Company, MediaSource, Sonata Venture Solutions.
While I was in college, I completed both of my internships during the fall semester. Sure, I could have gone the traditional summer internship route, but I had a summer job I loved and didn’t want to give that up. So instead, I balanced school and internships by making use of my fall semester to gain some extra experience.