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Viewing posts categorised under: Consumer electronics

How to Get Press at CES

by Chelsea Higgins

consumer electronics public relations technology

The Consumer Electronic Show (CES) is one of the most prolific tech trade shows in the world. Tech companies from all over descend on Las Vegas for a week in January to announce new products and get face time with some of the most well-known reporters and outlets in the industry. With 6,365 registered press members attending CES in 2019, the opportunities to tell a company's story are boundless. However, there is tremendous competition to have products and announcements stand out in the noise of CES. Finding the right PR partner early can help a company effectively navigate CES and ensure participation in the show is successful and generates lasting results.   

#BIGnews from Apple’s WWCD19

by Emily Rosenberg

consumer electronics technology

Apple’s annual Worldwide Developers Conference on Monday brought some #BIGnews for users during the livestream of the event’s keynote presentation, hosted by Apple CEO Tim Cook. While last year’s event focused on speed and responsiveness of Apple software, this year’s conference has brought a host of highly-anticipated updates with iOS 13, along with the new Mac Pro - an incredible piece of hardware geared toward professionals by delivering features such as the powerful graphics card and 28-core Xeon Intel processor. Here are some of the most notable announcements from the event:  

BIGnews from Samsung Galaxy Unpacked 2019

by Shaelah Foresman

consumer electronics technology

Samsung made major waves in the tech world last Wednesday during its Galaxy S10 Event. ‘Samsung Galaxy Unpacked 2019’ introduced a number of new products and features that the company ensures will “change the shape of tomorrow” and catapult us into a new era of technological capability. Here are the most notable announcements from the highly-anticipated event:  

BIGfish Valentine’s Day Gift Guide

by Vanessa Larrazabal

consumer electronics marketing review

Valentine’s Day is here, and at the BIGoffice we use any holiday as an excuse to celebrate (because c’mon, it’s fun!). Whether you are celebrating with a galentine, significant other, or just want an excuse to treat yourself, we’ve put together a list of our top tech gift ideas with gadgets that will outdo the boring flowers & chocolate duo.  

BIGnews in the Tech World

by Anna Dow

consumer electronics social media technology

Halloween and the Midterm elections are over and it’s starting to feel a lot like Thanksgiving! But with snow projected to land in Boston and the BIGteam’s holiday gift guide work, it might as well be Christmas. Take a break from leaf peeping and check out the top tech stories from the past few weeks (politics free!)  

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