BIGfish President David Gerzof Richard appeared on NPR this morning to discuss the social pressures of the digital world. “Some people feel that if a certain amount of time goes by and they haven’t updated or they haven’t tweeted, that there’s something wrong with them,” he says. “It’s almost like this hamster wheel — that they need to constantly be getting content out there.” To listen to the full segment, click the photo above or click here.