February 12, 2021

Meet Our New Team Member: Laura Shubel


BIGfish is excited to welcome Laura Shubel to the team as our new Account Manager. Read on to find out more about Laura!

Name: Laura Shubel

Twitter: @laurashoebell

Hometown: East Greenwich, RI

Tell us a little bit about your background: 

In my early PR days, I worked with French organizations. Seeking a faster pace, I moved to the tech space more than five years ago and I haven’t looked back. I love working with innovative companies who are changing the way we live, and some of my favorite past clients have worked in IoT and connected home, hospitality, and VR industries. 

What attracted you to BIGfish? 

Though I didn’t start in tech PR, I intend to stay. BIGfish’s clients and industry had some of my technology ‘comfort zones’ from previous projects, and some exciting new spaces to explore. Because technology moves at a quick clip, and it’s important to be on a PR team that is nimble, collaborative, and knowledgeable. BIGfish has all of these qualities, which is proven in the results that we deliver for our clients. 

Describe yourself in 5 words: Diligent. Thoughtful. Overzealous. Speedy. Mischievous. 

What’s your favorite food? 

I could wax poetic about the simple perfection of a good ham sandwich. I love a “jambon beurre” or a classic ham, cheese, and mustard on (unfortunately) gluten-free bread at the beach.

What is your favorite thing to do in Rhode Island? 

I am the ultimate Rhode Island beach bum. But when I’m not on the sand, I want to be on the tennis court or catching a match at the annual Hall of Fame Open in Newport.

Anything else we should know about you?

I usually plan a few trips a year to tennis tournaments or to visit new countries. While the pandemic has me changing my travel habits, I’m doing more yoga and I’m also pursuing my Master of Science in Communication at Purdue University.

BIG fish PR is an unconventional agency that helps its clients redefine their industries.