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David Rose on how his new company will get people to take their medicine – SEED Magazine

by BIGfish

public relations

“The company’s first product, the GlowCap Solo, is an electronic cap that fits on a standard prescription bottle and reminds people to take their medicine via blinking lights and sounds. Its successor, the GlowCap Connect, will be able to subtly collect information from users in the process, enabling automatic refills and a network of adherence-boosting programs.”

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