August 30, 2017

Brands Supporting Hurricane Harvey Victims: How You Can Help

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The devastation caused by Hurricane Harvey has left thousands in Texas’ Gulf Coast homeless and without basic necessities. Brands and consumers across the country are stepping up to help those in need. Here are a few examples of how brands and consumers are working together to bring aid to Texas.

Anheuser-Busch

Since 1988, the world-famous beer-maker has donated approximately 76 million cans of clean drinking water to those who need it most. The company’s brewery located in Cartersville, Georgia serves as the headquarters for the Anheuser-Busch emergency water program and has halted beer production to increase the amount of water supplied to Texas areas in need.

Ring

Ring, the leader in home security, is proud to supply Texas residents with free replacement devices for those that were damaged, as well as free cameras for any new homes if needed.

Apple

This past weekend, Apple made a $2 million donation to the Red Cross to aid in the recovery from Hurricane Harvey. The company will also match employee donations 2 to 1, and Apple users can donate to the Red Cross through iTunes or on the App Store.

Airbnb

Airbnb is looking for Airbnb hosts in Texas to open their rentals to those displaced by Hurricane Harvey. All fees are waived for those affected and checking in between August 23 and September 25, 2017. If you’re in the Texas area and are interested in opening your rental to someone in need, you can find more information here.

JJ Watt

Celebrities have already pledged millions to help those in Houston, but Houston Texan JJ Watt felt he needed to step it up to help his home. Watt himself donated $50,000 to the cause before opening up a page on YouCaring.com yesterday at 3:15 PM for outside donations. He set a goal of $100,000 and around 10:00 PM the same day, after the site crashed from the influx of visitors, Watt surpassed his goal by over $100,000. As of now, Watt has raised over $5 million for the victims. If you’re interested in donating, visit the site here.

Local Businesses

Across the United States, small businesses are raising funds for Hurricane Harvey victims. Local Boston restaurant Michael’s Deli, located in Coolidge Corner, donated 10% of their sales to the cause. Do you see your local business helping with Hurricane Harvey? Let us know by tweeting us at @BIGfishPR.
Wherever you are, you can make a difference. Click here to find more information on how you can help no matter where you live.

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