BIGfish President David Gerzof Richard was featured in the Boston Herald today for his successful bid to bring Patriots tight end Rob Gronkowski to his social media class at Emerson. Gerzof Richard, who doubles as a professor at Emerson College, led his students in a two-month Twitter campaign to bring the football star to campus – and succeeded on Thursday evening. To read the entire article, click the photo or click here.
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BIGfish is an unconventional PR agency that helps its clients redefine their industries through thoughtful storytelling and strategic PR campaigns. By integrating traditional PR with social media and marketing support, BIGfish generates awareness and motivates consumer behavior.