Four Brands & Publishers Successfully Embracing Earth Day

Earth Day

Holidays and other big public events provide a great opportunity for brands to insert themselves and their message into new conversations where they may not have otherwise had a voice. Take the World Cup, for example, which we reported on last summer–brands embraced the social media chatter surrounding the event, and came up with some […]

8 Free Tools To Help You Successfully Manage Social Media Accounts

Being a social media manager is not an easy task. With several accounts to manage, monitor and measure, things can get a little hectic. To help, we’ve put together a list of a few of the best free social media tools that will help you save time and effectively manage your Facebook, Twitter, Instagram, and […]

Meerkat vs. Periscope: Live-Stream Like A Pro

Periscope vs. Meerkat

The news and marketing worlds were revolutionized with the introduction of Twitter’s constant stream of instantaneous 140-character updates. Then, with pic.twitter and Vine, users could share embedded images and 6-second video clips with their followers, enhancing engagement and increasing possibilities. Now, with free iOS apps Meerkat and Periscope, Twitter users can instantly broadcast live video with […]