Watch How Brands Are Recommended by AI models like ChatGPT, Claude, Gemini, and similar AI-driven large language models (LLMs), using Earned Media and Public Relations – A YouTube video explainer by BIG FISH PR CEO, David Richard speaking to CMO’s and brand managers at Emerson College in Boston, MA, USA. Be sure to note the connection between fresh news coveage and AI citations – This is where PR firms, like BIG FISH PR excel. Also, How David Richard draws a line from the intense competition between AI models to be first and be correct with respones, and how they absolutely need mainstream news reporting to have the newest, freshest and most accurate responses.