Opening more doors for the premier video doorbell

Months

30,785

Total Press Hits

Billion Impressions

Background

Since launching the company’s first product, Ring Video Doorbell, in 2014, BIG FISH PR has been working with Ring to position its products as the best preventative security devices available.

ring.com

Strategy

Conduct aggressive media outreach around product and funding announcements, business stories and product reviews; constantly brainstorm creative new ways to bring Ring’s story to the press.

Results

BIG FISH PR has secured significant coverage and reviews of Ring’s products in top-tier technology and national news outlets, generating awareness of the company and positioning it as a leader in security. BIG FISH PR continues to tell Ring’s unique story in the media as the company announces new products, crime-prevention programs and more.

We continue to achieve our goal by securing positive, on-message press coverage and product reviews in top-tier technology, national and local news outlets.

BIG fish PR Clients are brands that go BIG.

Formlabs

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“BIG FISH PR continuously crushes press coverage for us. They have launched all of our products in major tech outlets like TechCrunch, announced over $200 million in financings in major business publications like the Wall Street Journal, and secured front page feature stories about how we’re preventing neighborhood crime in outlets such as the LA Times. The BIG FISH PR team exceeds our expectations with every announcement we throw at them and gets us press that creates long term value for Ring.”

Jamie Siminoff

Founder and Chief Inventor

, Ring