Digital Media

The evolution of digital media has blurred the lines between PR and social media. At BIGfish, we strategically integrate the best methods of media relations and digital marketing to drive value and impact for our clients. Our digital strategies identify and engage the right influencers for your brand.

Strategy & Planning

Successful social media campaigns start with a thoughtful strategy. Our well-crafted plans complement and support your existing or upcoming PR and marketing initiatives. We develop content calendars that ensure a steady stream of timely, relevant and on-message content that enable us to be flexible and tap into popular and timely conversations as they occur.

Audience & Growth Engagement

Growing your social media following requires time, effort and expertise on best approaches. We build highly engaged audiences through paid and organic tactics, ensuring your content reaches the right people at the right time. We constantly monitor online conversations related to your brand, and know how to strengthen relationships with existing fans as well as mitigate potential naysayers.

Social Media Advertising

Social media advertising is a huge part of building an online audience. We can help you navigate this rapidly evolving space to get the most out of social ads. By carefully researching your audiences and creating highly targeted ads, we can drive traffic, reach new followers and boost engagement.

Contests & Promotions

Catching the eyes of new audience members takes creativity and finesse. At BIGfish, we’re always thinking of the next best way to improve your social media presence. We have extensive experience designing and implementing social media promotions and contests. We analyze your brand and messaging to create exciting, creative promotions designed to increase followers, drive website traffic and increase sales; and contests created to engage with your audience members and offer free product or promotional codes. We’ll work with you to determine and create graphics and copy that speak to your current and potential audiences.

Influencer Campaign Strategy & Planning

In today’s digital world, consumers put their trust in social media influencers when making purchasing decisions. As third-party entities, their endorsements can bolster your brand’s credibility, amplify your message and help you reach new followers. It’s not enough to simply send your product out to many influencers and hope they post about your brand; a strong, organized and creative campaign will get your message in front of the right people at the right time and on the right platform(s).

Influencer Campaign Execution

Influencers can be found across many platforms, including Facebook, Twitter, Instagram and YouTube, and can be engaged in a number of different ways. It’s important to stay in touch with the influencers your brand is engaging in order to ensure timely posts and analyze results for future campaigns. We’ll see your campaign through from start to finish and manage all influencer relationships on your behalf to ensure on-message and on-target content.

Case Studies

MIT Technology Review

Amplifying the news from the tech industry’s top events and news outlet.

Eugene Monroe

Tackling CTE research and the opioid epidemic in the NFL.

Iceland

Bringing a taste of Iceland to North America.

Ring

Opening more doors for the premier video doorbell.

iOttie

Driving results through a hands-on reviews approach for a hands-free client.

CES

Guiding our clients through the tech industry’s most influential event of the year.

Holiday Gift Guides

Making our clients’ products the must-have gifts every season.