Guiding our clients through the tech industry’s most influential event of the year.

BIGfish Communications is heading back to CES 2017! Clients Ring, Petnet and Nightingale will all be there - see what they have in store!
3
Clients
51
Total Press Hits
559.7
Million Total Impressions
3
Clients
51
Total Press Hits
559.7
Million Total Impressions

Background

The Consumer Electronic Show (CES) is one of the most prolific tech trade shows in the world and this year was the first virtual CES. Attending every CES since 2006, the BIGfish team knows how to expertly prepare for a successful CES. This year, in lieu of the yearly excursion to Las Vegas, the BIGteam attended the first ever virtual CES, the BIGteam was ready to work with clients to ensure maximum announcement coverage that lasted long after the trade show ended.

Strategy

Conduct aggressive embargoed media outreach to long-lead, national print and online outlets to secure press coverage for client announcements, schedule top-tier virtual press meetings to give reporters an opportunity to learn about the clients and products, and create lasting relationships with reporters to ensure positive future coverage and reviews.

Formlabs

CES 2021: Formlabs Enables More Customized Consumer Products With Focus On Materials Development

GHSP

CES 2021: GHSP Launches New Advancements to Improve Vehicle Safety and Reduce Virus Exposure in Cars and in the Home

Cowin

Cowin Launches Three New Products at CES 2021, Continuing to Push the Boundaries of Accessible Audio Products

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Product Announcements
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"Best-of" Round Ups
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Press meetings

After months of extensive preparation, BIGfish secured a combined 51 press hits for Formlabs, GHSP and Cowin Audio during the 4 days CES was held for a potential reach of 559.7 million.

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Results

BIGfish secured significant CES coverage in top-tier technology and national news outlets, generating consumer awareness around our clients’ latest and greatest products. See how BIGfish continues to drive PR results for our clients throughout the year here.

We’re always looking for new and innovative companies to add to our roster of game-changing clients – if you are interested in hearing more about our CES offerings, contact us or click here to have a team member contact you with more information!

Nicholas Sutrich

, Flo by Moen Smart Water Detector finds and stops leaks in your home

"Ever come home to a flooded bathroom because of a leaky toilet, or a flooded basement due to a problematic water heater? The new Flo by Moen Smart Water Detector is designed to help detect these sorts of problems and alert you the moment they happen."

Chris Davies

, Flo by Moen Smart Water Detector tells your phone you’ve got a leak

"The Flo by Moen Smart Water Detector is a standalone sensor that’s able to sense the presence of moisture. Once this sensor detects moisture in a place that should be dry, an alert is transmitted. This system can work simply – with just a smartphone app and basic notification."

Michael Brown

, Ring announces 6 new products, along with measures to quiet criticism of its privacy practices

"Ring revealed six new home security and lighting products on Monday, plus an all-new Control Center that should make it easier for customers to manage their privacy settings."

Jake Krol

, Ring is adding a dedicated privacy control tab to its app

"It certainly seems like a step in the right direction and is a good way to start 2020. And as Ring launches more devices, it’s important for users to understand how their data is stored and what services might have access to it."

Case Studies

Ring

Opening more doors for the premier video doorbell.

Formlabs

Getting press for the original 3D printing press

Coils to Locs

Locking down national attention for a long-ignored market

American Robotics

Taking flight with the new leader in autonomous drones

Cowin Audio

Turning up the volume on press coverage for Cowin Audio

MIT Technology Review

Amplifying the news from the tech industry’s top events and news outlet.

iOttie

Driving results through a hands-on reviews approach for a hands-free client.

Holiday Gift Guides

Making our clients’ products the must-have gifts every season.