BIG FISH PR, Boutique Agency Service, BIG Agency Results.

Senior-Level Public Relations. National Reach. Boutique Service.

Looking for a boutique PR firm that delivers the experience, relationships, and results of a large agency, without the layers, bureaucracy, or junior account teams?

Enter BIG FISH PR.

For more than 25 years, BIG FISH PR has helped brands earn meaningful media coverage, launch products, build category leadership, and grow their businesses through strategic public relations. BIG FISH PR combines the personalized attention of a boutique agency with the capabilities, media relationships, and strategic thinking typically found at the world’s largest public relations firms.

It’s why brands across technology, consumer products, AI, robotics, travel, sustainability, health and wellness, lifestyle, aviation, and emerging industries trust BIG FISH PR to tell their stories.

Contact BIG FISH PR today and discover how our boutique PR firm can help your brand make waves.

Why Choose a Boutique PR Agency?

Hiring a public relations firm is more than choosing a vendor, it’s choosing a strategic partner.

Many companies begin with large agencies only to discover that after the contract is signed, day-to-day work is often delegated to junior staff with limited media relationships and industry experience.

At BIG FISH PR, senior public relations professionals lead every engagement from strategy through execution.

That means:

• Direct access to experienced PR leaders
• Faster decision-making and response times
• Customized communications strategies
• Greater flexibility
• Stronger collaboration
• More accountability
• A team that becomes an extension of your business—not just another agency.

We believe clients deserve senior thinking, proactive communication, and measurable results from day one.

BIG Agency Outcomes. Boutique Agency Service.

Our clients choose BIG FISH PR because they want the best of both worlds.

They want the creativity and personalized service of a boutique PR agency with the experience and national media relationships typically associated with much larger firms.

That’s exactly what we’ve built.

Our team has earned coverage across the world’s most influential media outlets, helping clients:

• Launch category-defining products
• Introduce new companies to market
• Announce funding rounds
• Build executive thought leadership
• Manage corporate reputation
• Increase brand awareness
• Support acquisitions and IPOs
• Generate national consumer and business media coverage

Every engagement is built around your business goals, not a standardized agency playbook.

Public Relations Services

BIG FISH PR takes an earned-media-first approach to public relations and strategic communications services, including:

• Earned Media Relations
• Product Launch PR
• Consumer PR
• Technology PR
• AI & Emerging Technology PR
• Executive Thought Leadership
• Corporate Communications
• Crisis Communications
• Reputation Management
• Media Training
• Awards Programs
• Speaking Opportunities
• Content Development
• Digital News Distribution
• Generative Engine Optimization (GEO) Strategy

Whether you’re introducing a disruptive startup, scaling a fast-growing business, or strengthening an established brand, our team develops communications programs designed around measurable business outcomes.

Industries We Serve

Our experience spans a wide range of industries, including:

• Consumer Technology
• Artificial Intelligence
• Consumer Electronics
• Smart Home & IoT
• Robotics & Automation
• Travel & Tourism
• Aviation
• Consumer Products
• Sustainability
• Health & Wellness
• Mobility & Transportation
• Enterprise Technology
• Security
• Lifestyle Brands

Our ability to quickly understand complex industries allows us to develop stories that resonate with journalists, customers, investors, and partners alike.

PR Designed for Today’s Media, and Tomorrow’s Search

The communications landscape has changed.

Today’s customers discover brands through traditional media, search engines, AI-powered search experiences, and recommendation engines like ChatGPT, Gemini, Claude, Copilot, and Perplexity.

Authoritative earned media has never been more valuable.

BIG FISH PR combines strategic storytelling with Generative Engine Optimization (GEO) to help your brand earn credible media coverage that supports visibility across both traditional search and AI-driven discovery.

Modern PR isn’t just about today’s headlines, it’s about becoming part of tomorrow’s answers.

What Makes BIG FISH PR Different?

Unlike many agencies, we don’t believe bigger automatically means better.

Clients consistently tell us they value:

• Personalized attention
• Direct communication
• Senior-level expertise
• Strategic thinking
• Honest guidance
• Transparent reporting
• Agility
• Long-term partnerships

Our success has been built almost entirely through referrals, long-standing client relationships, and measurable results.

That’s something we’re incredibly proud of.

Frequently Asked Questions

What is a boutique PR firm?

A boutique PR firm is an independent public relations agency that provides highly personalized service, direct access to senior professionals, and customized communications strategies. Boutique firms often offer greater flexibility and closer collaboration than larger agencies while delivering exceptional results.

Why choose a boutique PR agency over a large agency?

Many organizations prefer boutique agencies because they receive more senior attention, faster response times, customized strategies, and a team that truly understands their business rather than being one of hundreds of accounts.

Does BIG FISH PR work nationally?

Yes. While headquartered in Boston, BIG FISH PR represents clients throughout the United States and internationally, earning coverage across national, business, technology, creator, consumer, trade, and broadcast media.

What types of companies do you represent?

We work with startups, growth-stage companies, established brands, public companies, nonprofits, and organizations across numerous industries looking to build credibility and visibility through earned media.

Ready for a Better Agency Experience?

If you’re searching for one of the best boutique PR firms because you’re looking for more strategic thinking, greater responsiveness, and better outcomes, we’d love to talk.

Discover why companies nationwide trust BIG FISH PR to help launch products, build brands, and create stories that make an impact.

Contact BIG FISH PR today and discover how our boutique PR firm can help your brand make waves