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Showing posts tagged with: public relations

Top PR Trends for 2017

by Meghan Azralon

public relations

Can you believe we’ve already completed two full months in 2017?! The new year has brought new PR trends along with it. We’ve compiled a list of the top four trends that all public relations professionals should pay attention to this year.  

BIGfish client Petnet raises $10 Million in Series A Funding

BIGfish Client Petnet Raises $10 Million in Series A Funding Led By Petco

by Adriana Howell

business public relations successes technology

Today, BIGfish client Petnet announced its latest round of funding: $10 million Series A, led by Petco. With the new funds, Petnet will continue to expand its product line, develop its pet food delivery service and enhance its infrastructure. Beginning this week, Petnet’s SmartFeeder ($149) and SmartBowl ($49) are available at select Petco stores nationwide and online at Petco.com. With this new round, Petnet has raised $21.5 million to date.  

We're excited to welcome our new BIGfish account coordinator to Boston!

Meet Our New Team Member, Chelsea!

by Adriana Howell

our team

The BIGfish team just keeps getting bigger! We’re excited to introduce our newest Account Coordinator, Chelsea, who joins us from New York (and she brought all her peanut butter with her).  

Vegas

Vote for BIGfish in BostInno’s Coolest Companies Competition!

by Bristol Whitcher

awards boston public relations

In case you haven’t heard, BIGfsh is a finalist in BostInno’s 2015 Coolest Companies competition! We always thought we were pretty cool, but it’s nice to hear it from somebody else, too. In fact, last month, BostInno included us in its “Coolest Company Outings” roundup for our company trips to Vegas, Panama, Iceland and everywhere in between! Now it’s time for you to help: through this Friday, August 7, BostInno is accepting votes for the “Readers’ Choice” award. Click here to vote for us now! It only takes a few seconds.  

BIGfish PR

5 Tools to Fuel Your Company’s PR Machine

by David Gerzof Richard

public relations social media

News reporting is increasingly moving online, forcing entrepreneurs and larger businesses to refocus their public relations efforts on digital journalism or risk falling behind more connected, tech-savvy competitors. Fortunately for business owners and PR practitioners, a number of mobile and web-based innovators have arrived with new tools that make managing public relations in the digital age a better, faster and easier endeavor. In my role as a media relations professor and PR agency founder, I am constantly experimenting with any new publicity tool I can get my hands on. Most do not make the cut past the first day, even fewer make it a full month.  

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