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Showing posts tagged with: Amazon

BIGnews in the Tech World

by Abbey Treamer

consumer electronics social media technology

The holiday season is officially here! While you are busy preparing for the holidays, the BIGteam is here to keep you updated on all your favorite tech news. So pour yourself some eggnog, turn on the  Christmas tree lights and catch up on the latest news in the tech world from the past two weeks.  

BIGnews in the Tech World

by Meghan Gabel

facebook mobile technology

The leaves are changing, and so are the biggest stories in tech. Before you head to the pumpkin patch or apple orchard this weekend to snap the perfect Instagram, make sure you are caught up on the latest happenings in the tech world. The BIGteam has pulled together the biggest stories to keep you informed as you sip your PSL.  

BIGnews in the Tech World

by Meghan Gabel

mobile technology

It’s not quite August yet, but we can already feel summer beginning to slip through our fingers. While tan lines may start to fade, tech news is still hotter than ever. To keep you up to speed, your favorite informers from the BIGfish team are back with another tech news roundup, all while we’re soaking up the sun during our last beach days thanks to our Summer Fridays perks!  

What Brands Can Learn from Amazon Prime Day This Year

by Meghan Gabel

branding technology

Nothing tells you more about American consumerism than an annual holiday designated specifically for online shopping deals. Last week was Amazon Prime Day: the company’s yearly one-day sales event that offers deals and discounts on hundreds of products available for Amazon Prime delivery. And for the first time ever, Prime Day surpassed Black Friday and Cyber Monday in number of online sales. This was quite a surprise to everyone as Prime Day hasn’t always been a success. The first ever Prime Day in 2015 was a flop as the company saw itself down hundreds of millions of dollars from the anticipated value of sales. In 2016 the hashtag #PrimeDayFail began trending as customers took to social media to complain about website interruptions, checkout issues and more. But to everyone’s surprise, Prime Day 2017 was Amazon’s biggest sales day to date as sales grew by more than 60% from 2016. Take a lesson out of Amazon’s book on how to leverage Prime Day for brands, how to make the most of the deals and how to prepare for next year:  

BIGnews in the Tech World – Independence Day Edition

by Chelsea Higgins

business public relations social media technology twitter

As we get ready for America’s 241st Birthday, what better way to prep for the four-day weekend then brushing up on the latest news in the tech world? So grab your swan float and your waterproof phone case; we’ve compiled the biggest stories in the tech world to talk about at any Independence Day celebration.  

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