Making our clients’ products the must-have gifts every season

BIGfish PR | Holiday Gift Guides
2021
Holiday season
221
Gift guide placements
2.8
Billion total impressions

Background

BIGfish provides its diverse consumer tech client base with the insider know-how, media contacts, and creative storylines needed to secure a highly sought after spot in one of these curated gift guides to help make an impact on our clients overall business goals.

Strategy

Conduct aggressive media outreach to long- and short-lead, national print, broadcast and online outlets to increase consumer awareness during the holiday gift-giving season for BIGclient Ring.

Results

In 2021, BIGfish secured 221 holiday gift guide press hits for a potential reach of 2.8 Billion total impressions.

BIGfish has secured significant holiday coverage in top-tier technology and national news outlets, generating consumer awareness during the holiday gift buying season for our clients. See how BIGfish approaches holiday gift guide strategy in our BIGblog here.

Holiday gift guides are an important way for brands to capitalize on increased consumer spending during the holiday season.

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BIG fish PR Clients are brands that go BIG…