Ah December, a time filled with holiday cheer, New Year’s celebrations, rest and relaxation. That is, unless you work in the tech industry (i.e. tech PR - us; tech reporters; industry analysts; consumer tech companies; etc.), in which case, you’re most likely gearing up for CES happening Jan. 6-9, 2016. We’re still not sure why they decide to pack it in so close to the holidays, but that’s just the world we’re living in. The tech PR life didn’t choose us, we chose the tech PR life. For those who aren’t aware, CES, the Consumer Electronics Show, is an internationally recognized, massive (no really, last year 170,000 people attended) annual trade show, showcasing the best of the best in, yup, you guessed it - the consumer electronics world. It may only be 96 hours long, but trust us, it’s a whirlwind full of press events, booth meetings, keynotes, conferences and more.
As an avid technology user and someone who works in the tech space, I look forward to Apple’s keynote addresses. Sure, the excess hype seems a little silly at times and the incessant clapping from the crowds can get a bit tiresome, but overall, the keynote provides an engaging and insightful look into the expansive world that is Apple. However, Apple’s WWDC15 left a bit to be desired (although seeing Matt Walsh, aka Mike McLintock from Veep, fly around as an angel investor was truly one of my favorite moments).
With Memorial Day marking the unofficial start of summer, we thought it would be fun to take a look back at the past several months and show you a few highlights of what we’ve been up to! We had a busy (and very snowy) winter and spring, so we’re excited to transition into the new season - bring on the sunshine!