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Madeline Hughes

Viewing posts from: November 2000

Our Favorite App of the Month: Slack!

by Madeline Hughes

mobile public relations public relations, social media review technology

Each month, the #BIGteam chooses their favorite app to highlight and why we believe that app deserves recognition. This month, we’ve chosen an app that’s been garnering headlines for its recent IPO. This app has long been a BIGfish staple; here’s why our August app of the month is Slack  

Which Media Monitoring Software Should You Use?

by Madeline Hughes

review technology

An essential part of measuring your PR campaign’s success is media monitoring. Media monitoring involves tracking your client’s coverage whether it be print, broadcast, online, or on social media. There are several platforms dedicated to helping you track your mentions and organize your client’s press hits, including Cision, Critical Mention, and more. Read on to discover which media monitoring software we find the most reliable at the BIGoffice.  

6 Ways to Stay on Message and Create a Consistent Company Narrative

by Madeline Hughes

branding public relations

In public relations, providing consistent messaging on behalf of your client is a top priority. By focusing on a central value and preparing your team in advance, you and your client can develop the messages that will reflect their mission in any situation. These are six ways you can ensure your messaging stays consistent at all times:  

BIGfish Valentine’s Day Gift Guide

by Madeline Hughes

consumer electronics marketing review

Valentine’s Day is here, and at the BIGoffice we use any holiday as an excuse to celebrate (because c’mon, it’s fun!). Whether you are celebrating with a galentine, significant other, or just want an excuse to treat yourself, we’ve put together a list of our top tech gift ideas with gadgets that will outdo the boring flowers & chocolate duo.  

Super Bowl Commercials 2019: Female Empowerment, 90’s Nostalgia, and Pepsi Humor.

by Madeline Hughes

boston marketing our team public relations social media

The Super Bowl has come and gone, and in addition to Adam Levine’s questionable outfit choice, we were left with some epic commercials. For those of us who aren’t football fanatics, and especially for PR pros, the ad breaks are what we are here for. We’re recapping the top three Super Bowl LIII commercials that left the biggest impressions on us:  

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