With new tech products hitting the market every day, getting your product on the radar of the most relevant reporters may seem like a daunting task. The reality is, no matter how well your press release is crafted, merely sending it across the wire won’t result in much coverage on its own. In order to maximize coverage of your product launch,, you’ll want to employ other strategies to break through the noise. We’re bringing you three must-do tactics to ensure your product launch is as successful as possible.
The BIGteam has a very exciting move coming up in just a few short weeks! While we’ve loved working in the cozy and quaint Brookline Village, we’re thrilled to be heading to our new office on Newbury Street! With the move just under a month away, we’ve begun packing up our office knick-knacks and thought we’d share the best tips and tricks we’ve learned along the way!