It’s been a great summer in Brookline and our interns have been hard at work in the office creating social media content, writing blog posts, pitches and press releases, developing media lists and more. We asked our interns about their experiences working at BIGfish this summer and what they have planned for the future. Read on to see what they had to say!
I’ll admit that I was skeptical of Snapchat when I first heard about it. It’s just another social media fad that will disappear as quickly as its photo messages, I thought. But eventually, reluctantly, I gave in and downloaded the app. Fast forward a year or two and Snapchat is not only still on my iPhone, but it’s one of my most-used social apps – and I’m not alone in my addiction to appreciation for these self-destructing messages. Continue reading “Should Your Brand Be On Snapchat?”
In September 2013, BIGfish client Beaver Country Day School, Chestnut Hill’s independent school for grades 6-12, became the first school in the U.S. to implement computer programming into all of its classes. After presenting their plans for a coded curriculum at SXSWedu last year, Beaver is now in the running to share the results of its pilot program at the 2015 conference. Continue reading “Vote for Beaver Country Day School to Present at SXSWedu 2015!”
The expression “content is king” gets thrown around a lot in today’s digital world, but there’s no denying that consumers want and are willing to pay for quality, easily accessible entertainment. The demand for these services is high and continuing to rise—Netflix recently released its second quarter earnings, which showed the company surpassed 50 million members and generated $1.1 billion in revenue. With users spending 29% of their time online consuming video content, it’s not surprising that a new market has emerged, making it easier for consumers to more comfortably spend hours streaming their favorite shows. Why watch something on a bulky laptop or tablet when you can seamlessly view it on your television? Enter the world of wireless streaming devices. Continue reading “Streaming Wars: Apple TV vs. Chromecast vs. Roku”