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Showing posts tagged with: public relations

When’s The Right Time to Start Doing Holiday Gift Guide Outreach?

by Chelsea Higgins

marketing our team public relations

If you walked into the BIGfish office today, you would see the acronym HGG dotted all over our to-do lists, project tracking grids and August goals. So, what is requiring so much of the account team’s attention in August? Holiday gift guides, curated lists of top gift ideas for everyone on your holiday shopping list published by your favorite digital and print outlets. Yep that’s right: the sun is still warm, the birds are still chirping, and Red Sox are still the main focus of Boston sport fans, but the holidays are at the front of our minds at BIGfish.  

Meet Our Summer Interns!

by Meghan Gabel

our team

Meet our summer interns: Emily, Madeline and Emily! We’re so excited to have them on board. Here’s some background on the latest aspiring PR pros to join the BIGfish team this summer!  

Meet Our New Interns: Sonia, Vanessa and Shaelah!

by Meghan Gabel

our team

Meet our Spring interns, Sonia, Vanessa and Shaelah (left to right)! We’re so excited to have them on board. Here’s some background on the latest members of the BIGteam!  

How to Craft a Pitch Reporters Will Want to Read

by Nicole McPherson

public relations writing

Pitching is an integral part of the PR profession, so it’s an essential craft to get right. The way you pitch reporters will determine whether your story is a hit or gets sent straight to the spam folder. Take a look at some of our tried and true pitching tips for PR professionals!

 

How to Overcome Negative Press

by Shylene Radinsky

public relations

No matter how committed a company is to keeping a good reputation, it is important to have a plan in place in case negative press should emerge. Whether it is something small and easily manageable, or a crisis that could threaten the survival of your company, here are some steps to take to ensure your company gets back into good standing.  

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