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Viewing posts categorised under: Technology

What the Future of Long-Form Journalism Means for PR

by Chelsea Higgins

mobile public relations technology writing

How we access to information has been and continues to be an important aspect of everyday life. As technology becomes more and more ingrained in our society, the way in which we receive that information has changed.  

BIGnews in the Tech World

by Anna McGeady

business facebook public relations social media technology

Can you believe it’s May? Neither can we. In fact, we’re not really sure where April went, but until we figure out that timewarp, here are some top tech stories you might have missed. (Really behind on your tech news? No problem, you can catch up on some other April stories here!) 

How Artificial Intelligence Will Change Public Relations

by Anna McGeady

marketing public relations technology

While most of us have gotten over the fear that artificial intelligence is some insidious robot plotting to take over the world, we may linger on another, more plausible concern: AI is coming for our jobs.Artificial intelligence is already largely inculcated in our day to day routines (think Pandora stations, Amazon suggestions, Netflix options), but many of us can’t help but feel uneasy about what further advancements of this technology might mean for our respective industries. How plausible is this fear that AI will make human employees obsolete? 

BIGnews in the Tech World

by Meghan Gabel

consumer electronics social media technology

Between PR mishaps (looking at you, United), Tax Day freebies and news station scandals, you may have found your newsfeed pretty full over the past two weeks. If you feel like you missed out on any updates in the tech world, don’t panic; we’re back again with another roundup of all the tech trends and happenings to keep you in the know.  

What is Signal and What Does it Mean for Public Relations?

by Chelsea Higgins

mobile public relations social media technology twitter

“Find me on Signal”You may have seen that phrase on a number reporter's Twitter bios. What is Signal, and why am I supposed to find reporters on it?