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Megan Gable

Viewing posts from: November 2000

BIGnews in the Tech World

by Meghan Gabel

social media technology

Buckle up everyone, because a lot went down in the tech world since we last checked in. From new Apple products (no, unfortunately, not the iPhone 8), to Google’s new side projects, to an extra helping hand from Alexa, there are plenty of things you may have missed over the past two weeks. Lucky for you, we’re back again with another round-up of all the tech trends and happenings so you won’t be left out of the conversation this weekend.  

BIGnews in the Tech World

by Meghan Gabel

social media technology

If you’re as tech-obsessed as we are, you already know how hard it can be to keep track of everything that goes down in the technology world each day. But now there’s no need to consistently update your apps to check for new features; the BIGfish team is here to give you a roundup of all the tech happenings and trends so you’ll be more informed than ever. 

Everything You Need to Know About Sponsored Content

by Meghan Gabel

branding marketing

Sponsored content seems to be everywhere these days, even though you may not always know it. It can be difficult to recognize, as sponsored content seamlessly blends in with organic content (when done correctly). If you don’t know what sponsored content is, don’t worry - you’re not alone. Although sponsored content has been on the rise in media publications over the past few years, there are still plenty of people who are confused about its purpose and how it differs from advertising. But have no fear; we’re here to answer all your questions and show you the ins and outs of sponsored content.  

Twitter Unveils New Anti-Cyberbullying Updates – How Effective Will They Be?

by Meghan Gabel

mobile social media twitter

Cyberbullying and online abuse has long been a problem for every social media platform. In recent years, this has particularly been an issue for Twitter, where people are able to publicly and anonymously voice their opinions in real time. The company has taken measures in the past to curb harassment, with features like the mute button, which allows users to block future tweets from certain accounts, but does little to stop the spread of hate speech. On Tuesday, Twitter finally announced a safety upgrade that will prevent hateful comments from even being seen. BIGfish president David Gerzof Richard weighed in on Twitter’s safety upgrade on NECN.  

How Brands Can Successfully Use Facebook Live

by Meghan Gabel

branding marketing social media

When Facebook launched its live streaming feature earlier this year, it opened the door for countless marketing opportunities. By broadcasting a live stream, brands are now able to directly connect with followers from around the world in real time. Facebook users get a notification when a page that they follow or like begins live streaming so they know exactly when and how to tune in. In the past year, Facebook saw over 8 billion video views, and people are spending triple the amount of time watching live video as compared to pre-recorded videos. But how can brands effectively use Facebook Live to engage with the Facebook community? Check out our list of the brands that are dominating Facebook Live below!