Nothing tells you more about American consumerism than an annual holiday designated specifically for online shopping deals. Last week was Amazon Prime Day: the company’s yearly one-day sales event that offers deals and discounts on hundreds of products available for Amazon Prime delivery. And for the first time ever, Prime Day surpassed Black Friday and Cyber Monday in number of online sales. This was quite a surprise to everyone as Prime Day hasn’t always been a success. The first ever Prime Day in 2015 was a flop as the company saw itself down hundreds of millions of dollars from the anticipated value of sales. In 2016 the hashtag #PrimeDayFail began trending as customers took to social media to complain about website interruptions, checkout issues and more. But to everyone’s surprise, Prime Day 2017 was Amazon’s biggest sales day to date as sales grew by more than 60% from 2016. Take a lesson out of Amazon’s book on how to leverage Prime Day for brands, how to make the most of the deals and how to prepare for next year:
The members of the BIGfish team are BIG fans of podcasts. We listen to them on our commutes to the office, at the gym or at the beach while enjoying our Summer Fridays (how lucky are we to have these perks?). Today, I went around the office and asked the BIGteam to weigh in on which podcasts are worth giving a listen. Whether you’re looking for a new podcast to start or have never even listened to a podcast before, look no further than here for suggestions on the most binge-worthy ones:
Guess who’s back, back again? It’s us, with another round-up of the biggest tech news that happened in the past two weeks. And with two of the biggest tech events, WWDC and E3, introducing new products this week, a lot went down. So sit back, relax and catch up on all the tech announcements from these events.