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Gary Prendiville

Viewing posts from: November 2000

BIGnews in the Tech World

by Gary Prendiville

social media technology

As the holiday season rapidly approaches, it may seem like the recent tech news is all about gift deals and Black Friday madness; but there are some very important stories out there you may have missed. Fret not, because we gathered up all the important tech related happenings that you need to know before you chow down on Thanksgiving. 

The History of the Press Release and Why It’s So Important

by Gary Prendiville

public relations

Nothing is more ubiquitous in today’s public relations industry than the press release. The BIGteam has spent countless hours over the past 18 years drafting, revising and approving press releases on behalf of our clients. For such a staple tool in communications, many are still unaware of how the press release became so important. Although it may seem like it was created by a university professor, the history and conception of the first press release is actually quite spontaneous.  

BIGnews in the Tech World

by Gary Prendiville

social media technology

With the holidays right around the corner, the BIGteam is busy sending those final Holiday Gift Guide pitches. But we always make time to recap the biggest happenings in the tech world - check out some of the top news that caught our attention this week: