The Consumer Electronic Show (CES) is one of the most prolific tech trade shows in the world. Tech companies from all over descend on Las Vegas for a week in January to announce new products and get face time with some of the most well-known reporters and outlets in the industry. With 6,645 registered press members attending CES in 2018, the opportunities to tell a company's story are boundless. However, there is tremendous competition to have products and announcements stand out in the noise of CES. Finding the right PR partner early can help a company effectively navigate CES and ensure participation in the show is successful and generates lasting results.
BIGclient Ring has long been on a mission to reduce crime in neighborhoods with its line of home security products, and yesterday our favorite doorbell company took its mission a step further with the launch of its Neighbors app (available on iOS and Android). Neighbors is a neighborhood watch app that provides real-time, local crime and safety information.
If April showers bring May flowers, what do April snow storms and freezing temps bring? The winter that seemed to never end is finally beginning to thaw and the BIGteam is dreaming of the day we can soak up the sun at our summer conference room (back deck). As we check our weather app for the next sunny day, the tech world is buzzing with news like a bunch of bees in spring. Since we last checked in, a lot has happened in the tech industry and the BIGteam has been following along closely. So get ready for our recap of all the stories catching our attention right now.
The BIGteam is excited to have our new spring intern in the office this semester! Joining the team is Lauren Rodolakis, a junior at Boston University, whose love of PR is only matched by her love for her dog, Eddy. We are all excited to see the great work Lauren will turn out this semester. We had her answer a few questions about herself and her aspirations – read on to find out what she has to say!
Ask most people about the past year and they’ll tell you that 2017 was weird, but here at BIGfish, 2017 was a great year full of milestones, product launches, news announcements, trade shows, great press and new clients. As we dive into 2018 and begin making new goals, both individually and as a company, we wanted to look back at all we have accomplished over the past year. Here are some of the BIGhighlights from 2017!